Summary
Marketing systems specialist with experience spanning marketing operations, ecommerce, workflow automation, analytics, and web development. Combines technical implementation with marketing strategy to improve data workflows, automate processes, and build scalable digital experiences.
Experience
Marketing Specialist — Marketing Systems & Analytics
Design and Direct Source | Portland, OR | 2024 - Present
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Expanded and optimized an online product catalog spanning 8000+ tile and stone products, managing technical data, product descriptions, collateral, and product launches.
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Built NetSuite–BigCommerce integrations that automated product, category, and order updates, eliminating manual maintenance and keeping website content aligned with internal data.
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Built NetSuite reporting, SuiteScript automations, and lead integrations supporting marketing analysis, sample fulfillment, product evaluation, and document generation while eliminating a 20 hours a week of manual data entry.
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Led content strategy focused on the A&D community, producing targeted email campaigns and automated lead nurturing programs.
Project Manager — Production & Client Coordination
Walla Walla Foundry | Walla Walla, WA | 2023 - 2024
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Managed teams of 40+ artisans, fabricators, engineers, and technicians to deliver large-scale contemporary sculpture projects in bronze, stainless steel, aluminum, wood, resin, and mixed media.
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Directed project execution from planning through completion, ensuring adherence to artistic intent, quality standards, and project deadlines.
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Coordinated communication among artists, engineers, vendors, and production teams to resolve technical challenges and maintain project schedules.
Project Management Assistant — Website & Technical Documentation
Walla Walla Foundry | Walla Walla, WA | 2020 - 2023
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Designed and developed the company website, showcasing major projects, capabilities, and the brand's story.
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Created technical manuals incorporating assembly, handling, installation, and maintenance procedures, translating complex engineering drawings into client-facing documentation.
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Managed artwork approval photography and project progress documentation, providing clients with visual updates throughout production.
Marketing Coordinator
ArtWalla | Walla Walla, WA | 2019 - 2020
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Led ArtWalla’s rebranding initiative, establishing a new visual identity and brand standards.
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Built and launched a new website and fundraiser e-commerce platform.
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Developed targeted social media campaigns that expanded community engagement with programming.
Core Skills
Marketing Operations, CRM & Lifecycle Marketing, Product Data Management, Workflow Automation, Marketing Analytics, Ecommerce Operations, Project Management, Content Strategy
Platforms
NetSuite, BigCommerce, Celigo, Salesforce, Brevo, Google Analytics 4, Google Tag Manager, Airtable
Technical
JavaScript, SuiteScript, HTML/CSS, SQL, React, Figma, Adobe Creative Suite